Privacy Policy
Last Updated: January 1, 2024
1. Introduction
Athleonix Performance ("Company," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, store, share, and protect personal information obtained from users ("User," "Client," "you," or "your") of our website, mobile applications, and online coaching services (collectively, the "Services"). This policy applies to all information collected through our Services and any related services, sales, marketing, or events.
We understand the importance of privacy, especially when it relates to sensitive health, fitness, and personal data. We are dedicated to handling your personal information with the utmost care and transparency. By using our Services, you consent to the data practices described in this Privacy Policy. If you do not agree with any part of this policy, please discontinue your use of our Services immediately.
We encourage you to read this Privacy Policy carefully and in its entirety. If you have any questions or concerns about this policy or our data practices, please contact us using the information provided at the bottom of this document.
2. Information We Collect
We collect several types of information from and about users of our Services. The categories of information we collect include:
Personal Identification Information: When you register for our Services, submit an intake form, or contact us, we may collect your full name, email address, phone number, mailing address, date of birth, gender, and other similar identifiers. This information is essential for creating your personalized coaching program and communicating with you effectively.
Health and Fitness Information: To provide you with personalized coaching services, we collect health-related information including but not limited to your current fitness level, training history, injury history, medical conditions, medications, body measurements (weight, height, body fat percentage, circumference measurements), dietary preferences, allergies, and fitness goals. This sensitive information is treated with the highest level of confidentiality and is used solely for the purpose of designing and managing your coaching program.
Visual Media: You may voluntarily submit photographs, videos, and other visual media for the purposes of progress tracking, technique analysis, and body composition assessment. These materials are stored securely and are only accessible to your assigned coach and authorized personnel.
Payment Information: When you make a purchase, we collect payment information including credit or debit card numbers, billing address, and other financial data. This information is processed through secure, PCI-compliant third-party payment processors and is not stored on our servers.
Technical and Usage Information: We automatically collect certain information when you visit, use, or navigate our website, including your IP address, browser type, operating system, referring URLs, pages viewed, links clicked, session duration, device information, and other diagnostic data. This information is collected through cookies, web beacons, and similar tracking technologies.
Communication Data: We retain records of all communications between you and our coaching team, including emails, messages, check-in reports, and any other correspondence. This information is maintained to ensure continuity of service and to reference your coaching history.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To create and manage your personalized coaching account and program
- To design individualized training programs and nutrition plans tailored to your specific goals, needs, and health profile
- To conduct weekly progress check-ins and generate comprehensive performance reports
- To perform video-based technique and biomechanical analysis
- To communicate with you regarding your program, schedule changes, and important updates
- To process payments and manage billing
- To respond to your inquiries, questions, and requests for support
- To improve and optimize our Services, website functionality, and user experience
- To send you relevant information about new services, features, or promotions (only with your explicit consent)
- To detect, prevent, and address technical issues, fraud, or security concerns
- To comply with applicable laws, regulations, and legal processes
- To enforce our Terms of Service and other applicable agreements
- To conduct internal research and analytics to improve the quality of our coaching methodologies
4. How We Share Your Information
We take your privacy seriously and do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following limited circumstances:
With Your Assigned Coach: Your personal and health information is shared with your assigned coach for the sole purpose of providing your coaching services. Coaches are bound by strict confidentiality agreements and are trained in data privacy best practices.
Service Providers: We may share your information with trusted third-party service providers who assist us in operating our business, including payment processors, cloud storage providers, email service providers, and analytics platforms. These providers are contractually obligated to use your information only for the purposes of providing services to us and are required to maintain appropriate security measures.
Legal Requirements: We may disclose your information if required to do so by law, or in response to valid requests by public authorities (e.g., a court order, subpoena, or government investigation). We may also disclose your information to protect the rights, property, or safety of Athleonix Performance, our clients, or the public.
Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information.
With Your Consent: We may share your information for any other purpose disclosed to you at the time we collect the information, or with your explicit consent. For example, with your written permission, we may use your progress photos and testimonials for marketing purposes.
5. Data Security
We implement and maintain appropriate technical and organizational security measures designed to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include, but are not limited to, encryption of data in transit and at rest, secure server infrastructure, access controls and authentication protocols, regular security audits and vulnerability assessments, employee training on data protection and privacy, and incident response procedures.
However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. In the event of a data breach that affects your personal information, we will notify you and any applicable regulatory bodies as required by law, and we will take immediate steps to contain and remediate the breach.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, regulatory, accounting, or reporting requirements. When determining the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the information, and applicable legal requirements.
Upon termination of your coaching program, we will retain your core account information and coaching records for a period of up to five (5) years, after which your personal data will be securely deleted or anonymized unless we are required by law to retain it for a longer period. You may request the deletion of your personal data at any time by contacting us through the channels listed below.
7. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:
- Essential Cookies: Necessary for the operation of our website and enable you to use its features
- Analytics Cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously
- Functionality Cookies: Allow our website to remember choices you make and provide enhanced, personalized features
- Marketing Cookies: Used to track visitors across websites to enable the display of relevant advertisements
You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality and features of our website. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer.
8. Your Rights
Depending on your location, you may have certain rights regarding your personal information under applicable data protection laws. These rights may include:
- The right to access your personal information and receive a copy of it
- The right to rectify inaccurate or incomplete personal information
- The right to erasure (the "right to be forgotten") of your personal information under certain circumstances
- The right to restrict the processing of your personal information
- The right to data portability, allowing you to receive your personal data in a structured, commonly used format
- The right to object to the processing of your personal information for certain purposes
- The right to withdraw consent at any time where processing is based on consent
- The right to lodge a complaint with a supervisory authority
To exercise any of these rights, please contact us using the information provided below. We will respond to your request within 30 days or within the timeframe required by applicable law. We may need to verify your identity before fulfilling your request. Please note that the exercise of certain rights may limit our ability to provide you with certain Services.
9. Third-Party Links
Our website may contain links to third-party websites, applications, or services that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the privacy policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. The inclusion of a link does not imply our endorsement of the linked site.
10. Children's Privacy
Our Services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without verification of parental consent, we will take steps to delete that information from our servers immediately. If you believe that we may have collected information from a child under 13, please contact us immediately.
For individuals between the ages of 13 and 18, we require the consent and involvement of a parent or legal guardian before providing any coaching services. Parents or guardians are encouraged to monitor their children's online activity and to contact us with any concerns regarding the collection or use of their child's personal information.
11. International Data Transfers
Our Services are operated from the United States. If you are accessing our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. Data protection laws in these countries may differ from those in your country of residence. By using our Services, you consent to the transfer of your information to the United States and other countries as described in this Privacy Policy.
We take appropriate measures to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it, including implementing standard contractual clauses and other transfer mechanisms approved by applicable regulatory authorities.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this document. We may also notify you via email or through a notice on our website prior to the change becoming effective. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
If you have any questions about this Privacy Policy or our data practices, please contact us:
coaching@athleonixperformance.com
support@athleonixperformance.com
nutrition@athleonixperformance.com
admin@athleonixperformance.com